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This wasn’t the first time I had heard a complaint about ownership of the company file.
Xero is obviously feeling the pain of negative publicity and is moving swiftly to stem the damage.
Even though an Intuit partner sometimes pays Intuit for that subscription (often when they are heavily discounted) the client can call Intuit and transfer the subscription to another Intuit partner. It’s not clear how it resolves disputes with the business owner – I’ll update later.
These days, enterprises have to track new metrics such as engagement, revenue per user, and the overall customer journey, which involve blending a complex web of data streams into a comprehensive marketing and sales funnel.
In today's technology-driven world, "innovation" has become a basic expectation.
“As a small business owner, I find the prospect of my accounting firm holding my data file, or subscription login, hostage over a pay dispute, shocking and concerning,” wrote DM in our coverage earlier today.
Investigations by Digital First show that Xero is on a limb here.
This is surely setting up Xero for many fights to come.